Software developers have been developing all kinds of new games and apps in recent years as Indians increasingly shift to smartphones of companies such as Samsung, Apple, Micromax and Karbonn. Now politics has crept into the mix.
In ‘Bhaag Modi Bhaag’, which debuted in Se, players help the kurta-clad Narendra Modi ( The Indian Prime Minister ) — navigate various obstacles in a run through Discover Countries which Modi visited in last year to become the country’s premier.
Ashwin Kandoi, chief executive of nashik - based game developer Winjit Games, said the company came out with ‘Bhaag Modi Bhaag’ because they consider Modi the most popular Indian celebrity for middle-class young people.
“We started the games based on politics as a way to test the market,” Ashwin told India Insight in an email message.
“We will be basing games on generic politicians and not on single politician … they are purely entertainment focused, and not in support of any politician,” he added.
Google’s Play Store data shows ‘Bhaag Modi Bhaag’ has been downloaded more than 60K times, but the chief minister of Gujarat is not the only politician hopping through virtual worlds.
Ashwin Kandoi Said on Mobile Gaming “We wanted to do something for them.”
Mobile gaming is the fastest growing gaming segment in India, financial services firm Avendus Capital said in a September report, adding that mobile games and apps are expected to become a 27-billion rupee market by 2016.
Screen Shot's of Game -
In ‘Bhaag Modi Bhaag’, which debuted in Se, players help the kurta-clad Narendra Modi ( The Indian Prime Minister ) — navigate various obstacles in a run through Discover Countries which Modi visited in last year to become the country’s premier.
Ashwin Kandoi, chief executive of nashik - based game developer Winjit Games, said the company came out with ‘Bhaag Modi Bhaag’ because they consider Modi the most popular Indian celebrity for middle-class young people.
“We started the games based on politics as a way to test the market,” Ashwin told India Insight in an email message.
“We will be basing games on generic politicians and not on single politician … they are purely entertainment focused, and not in support of any politician,” he added.
Google’s Play Store data shows ‘Bhaag Modi Bhaag’ has been downloaded more than 60K times, but the chief minister of Gujarat is not the only politician hopping through virtual worlds.
Ashwin Kandoi Said on Mobile Gaming “We wanted to do something for them.”
Mobile gaming is the fastest growing gaming segment in India, financial services firm Avendus Capital said in a September report, adding that mobile games and apps are expected to become a 27-billion rupee market by 2016.
Screen Shot's of Game -
